A blue-ocean strategy involves:
A. Finding ways to price the competition out of the market
B. Drawing customers away from rivals by creating more value
C. Strategically evaluating existing market offerings to find untapped niches
D. Redefining industry norms to become the market leader
E. Differentiating between an attractive industry and an unattractive one
Explanation: A blue ocean strategy involves creating new, uncontested market space by focusing on alternatives and non-customers, which necessitates strategically evaluating existing offerings to find untapped niches/new value curves.
